VIDEO.Kim Kardashian has a new name for her underwear line

Kim Kardashian was well bothered by the controversy caused by Kimono, the original name of her Shapewear line: in addition to bad advertising, she ended up with two million clothes bearing the name of the brand on the arms!

Fortunately, she was able to bounce back with a new name, as she explained this Monday.

"For everything to be fluid and that we feel good, I had printed all the names inside the clothes.Now I have to find a solution so as not to spoil because we have almost 2 million underwear with the name kimono.My fans and followers are a great inspiration for me and I always listen to their opinion and their feedback, so I am very grateful that they gave me their ideas for this new brand.After a lot of reflection and consideration, I am excited to announce the launch of@skims solutionwear on September 10, "she posted on her Instagram page.

Outrageous

Indeed, the use of the term "kimono" to name its brand had outraged the world Japanese community, the kimono being a traditional garment with heavy aesthetics, far removed from the mercantile concerns of the reality star, which had thereforereverse.