Do you really know Slow Fashion?The influencer Juliet guy introduces us
Fashion, Juliet Bonhomme knows well.It is even one of her passions, to which she has long devoted a large part of her budget."When I was a student, I bought non-stop clothes and accessories," she says.I was always on the lookout for the latest trends, I wolf no balance ... I sometimes spent several hundred euros per month.But that time is over ... or let's say rather that times have changed: if the passion of the young woman for fashion remains intact, her way of consuming her has radically evolved."I did not suddenly react after seeing a shocking report or read an overwhelming article.
Awareness was progressive.But, while I wanted to launch a blog on fashion, I felt deep inside me that something corner ... I understood that all this information on the textile industry - the use of chemicals, their impact onthe environment, the working conditions of those who make clothes ... - that I had accumulated for years, suddenly fell on me.I was unable to keep my eyes closed and promote this.»»
In parallel, an internship took place with The Lemon Spoon, which advocates a more sustainable lifestyle."Thanks to my visit to this association, where I still work, my way of consuming has completely changed.For the past two years, targeting zero waste has become one of my priorities, just as inspiring others to do so (via their Instagram account among others, editor's note).And it goes as well by my plate as by my dressing room: today, I no longer buy fast fashion products.»»
What is Slow Fashion?
This is literally the opposite of Fast Fashion.Slow Life is a way of life that encourages us to slow down, both in terms of the production of things and their consumption.It is a question of thwarting our consumption habits, very anchored in our modern societies, where we tend to turn to cheap products, of lower quality, and whose lifespan is limited.
Slow Fashion aims to be more durable, fairer, more transparent, more ecological, it intends to harm either man or the planet.It takes into account all the poles of the life of a garment: how it is made, transported, sold, worn, maintained, recycled ... This encompasses the second hand, the upcycling, the recycling, the DIY, the rental,'Purchase of ethical, ecological, local marks ... all practices that avoid pouring into disposable consumption.
How to get started?
First, stopping to buy (laughs).Our most durable clothes are the ones we already have.The first thing to do so is the turn of his wardrobe and sort.We put on one side everything we wear regularly - I think we do not wear more than 30 to 40 % of the parts we have!-and of the other, what we never wear or more.We then see what we do with them: we can recycle them, transform them, but also give them, exchange or resell them.But never throw away!Only then, we can start buying again, turning to sustainable, ethics, local ...
The simplest to start, especially if you have a limited budget is the second hand: fleeing shops, flea markets, flea markets, vacuums ... and of course, specialized sites and applications.You can find in particular vintage clothes of excellent quality, which were made at a time when they were thought of to last.Rental is also a nice option.And when you have a higher budget, you can turn to new, but focusing on ethical and durable brands like the Belgian label of Charlotte Mounzer, Emsé Studio, which creates new fabric -based parts not used byLarge fashion houses, or Veja sneakers.
How to find good parts in second hand?
You must first look at the composition of the clothes.Avoid synthetic materials, elastane, viscose ... in the machine, they evacuate micro-plastics which will pollute the oceans.And then, the quality of the clothes is less.It is better to turn to natural materials such as cotton, wool, linen ... I also pay attention to brands, even if it does not always mean much.But still I see that jeans of a historic brand like Levi’s, even old, bought in a thrift store, lasts much longer than those cheap of fast fashion brands.
Do we really find everything in second hand?What about underwear, socks, stockings, accessories?
Indeed in second hand, it is not always easy.For underwear and socks, I advise to turn to sustainable and ethical brands.I am thinking in particular of Organic Basics for supports and briefs, or Kalyora for swimwear.As for accessories, bags or shoes, we will find more online choices.There are also a lot of brands in circular economy spaces like Yuman, on the Chaussée de Charleroi, in Brussels.I am shared on the other hand as for the outlets, but it is very personal: even if you can do good business, find it parts never worn by past collections, it is always equivalent to me to buy new.
One of the disadvantages of the second hand is also that we don't necessarily always find the parts you like at its size ... to avoid frustrations, online applications like vintéd are a good alternative becauseYou can filter your research there, especially by size.But by searching, we can still find nuggets in physical signs like little Riens, Oxfam or Think Twice, who have several addresses and a wide choice.
If we want to find a party outfit, where are we going?
We borrow from girlfriends (laughs).Otherwise, the rental is in my opinion a good plan: brands like cuckoo or the behind offer a wide choice.If we prefer to buy, we can turn to luxury thrift stores like the children of Edouard, or tender pink, in the Sablon district.Otherwise, once again, you can find nuggets online, on vinted or on a collective cloakroom for example.
Instagram: Julietbonhomme.
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